It's all about the social media accounts this week. We've got a special post coming out early next week about the major changes coming to Google and what you need to do to stay ahead of the curve, so keep a look out for that in your inbox. Facebook Lead...
According to a recent report from the Journal of Marketing, incorporating slow motion videos into your marketing strategy can enhance the perceived luxury of your product or brand. The study's experiments revealed that this technique resulted in an 18% increase in clicks, an 11% increase in acceptable price, and a...
Meta's Q1 report is a cause for celebration! Daily users surged by 4% YoY and monthly active users rose by 2%. But that's not all - ad impressions across Meta's apps skyrocketed by 26% YoY while prices per ad took a dip of 17%. These results are truly remarkable, as...
Get the most ROI on your email marketing Sending promotion email after email is not the best strategy. The best brands treat email as a content channel. You want your emails to spark curiosity. Don't just lead with a promotion lead with something interesting. Write some useful content, not just...
Gen Z is loving luxury Millennials and Gen Z's were responsible for the growth in luxury markets last year. Shoppers as young as 15 are buying luxury designer items. Compared to Millennials who didn't start buying this stuff till they were 18. With that data in mind Gen Z, Millennials...
It might be close to the end of the year, but there a still a plenty of things happening in the marketing world. Instagram Influencers, RIP? We're wondering if Instagram influencers are all but a thing of the past in light of two VERY intriguing statistics from the same study....
